Fresh FM is a Dutch regional, commercial radio station transmitted through air in the regions of Greater Amsterdam, Utrecht, Haaglanden and Rhine/Haarlemmermeer. It broadcasts for free via the Internet. Fresh FM's programming is primarily dance music and is very diverse within that genre. The station's target audience is 17- to 49-year-olds and it is one of the most listened to regional radio stations. It is based in The Hague. Fresh FM has existed for several years and got a lot during the Zerobase in 2003 with the broadcasting territories of North Holland (Amsterdam, Haarlem and Haarlemmermeer), South Holland (The Hague, Leiden and Alphen) and the city Utrecht. Fresh FM's slogans are "Feel good!" and "It's all about the music".