Indian television channel
Television channel
Discovery Kids is an Indian cable and satellite television channel operated by Warner Bros. Discovery India . The channel launched on 7 August 2012. The channel primarily airs animated shows in Hindi , Tamil , Telugu , Kannada , and Malayalam ..[ 1]
History
Logo formerly used by Discovery Kids.
Discovery Kids is the first channel in the kids' genre in India by Discovery Networks Asia Pacific launched on 7 August 2012 in English , Hindi , and Tamil . Earlier it was the name of an Infotainment and edutainment kids programming block on Discovery Channel India which ran from 2001 to 2005.[ 2] [ 3] [ 4] [ 5]
Discovery India announced plans to revamp the channel in 2018 with new IPs.[ 6] The revamp began the same day Discovery Jeet launched by removing all existing shows, except for Mister Maker at night and airing ZeeQ 's Bandbudh Aur Budbak the whole day.[ 7]
Later, the channel changed its logo to the current logo. To expand its reach in the South, a Tamil-language audio track was added again and later a Telugu-language audio track on 1 April 2018.[ 8] [ 9]
The revamp was ultimately completed on 21 April 2018, coinciding with the premiere of Discovery's latest local animation property at time, called Little Singham , based on the original Singham film from 2011. The show launched with 156 episodes and five TV feature films.[ 10] The English Audio Track was added again in July and was removed on 22 April 2020.[ 11] Kannada and Malayalam were added on 19 October 2019.
Discovery Kids saw an increase in ratings since the release of Bandbudh Aur Budbak on the channel.[ 12] The launch of Little Singham helped the channel to achieve second position in the kids genre, with a reach of 24 million and 111 minutes per viewer.[ 13] [ 14]
The Warner Bros. Discovery India merger was held in mid-July 2022, making both Cartoon Network and Pogo sister channels to Discovery Kids.[ 15] Following the merger, on 13 November 2022, Discovery Kids stopped airing Little Singham and replaced it with Roll No 21 .[ 16] Little Singham moved to Pogo on 24 December 2022.[ 17]
On 3 April 2023 the channel launched Mr. Bean: The Animated Series [ 18]
On May 22, 2023, the channel launched animated series of Tom and Jerry such as The Tom and Jerry Show and Tom and Jerry Tales .[ 19]
The Grim Adventures of Billy & Mandy , an original show of Cartoon Network was premiered on the channel in June 19, 2023.[ 20]
The channel launched Batwheels , which is an original show of Cartoonito (A Cartoon Network block) on July 15, 2023.[ 21]
The channel launched live action series of Mr. Bean: The Animated Series i.e Mr. Bean on September 9, 2023.[ 22]
Programming
References
^ "Discovery Networks launches Discovery Kids in India" . Livemint . 31 July 2012. Archived from the original on 14 August 2017. Retrieved 4 March 2018 .
^ "Discovery Channel to launch new programming strategy" . 3 August 2001. Archived from the original on 15 March 2007. Retrieved 22 December 2017 .
^ "Discovery launches contest to lure in kids" . Indian Television Dot Com . 22 August 2002. Archived from the original on 4 November 2021. Retrieved 12 July 2019 .
^ "Discovery Kids tempts children with three India-centric series" . 1 August 2012. Archived from the original on 15 September 2017. Retrieved 17 December 2017 .
^ "Discovery Kids expands distribution to Airtel Digital TV" . 31 October 2012. Archived from the original on 1 December 2017. Retrieved 17 December 2017 .
^ Ambwani, Meenakshi Verma (4 December 2017). "Discovery India to revamp its kids' channel" . The Hindu Business Line . Archived from the original on 18 January 2022. Retrieved 7 December 2017 .
^ "Discovery Kids acquires rights of ZeeQ's 'Bandbudh Aur Budbak' " . www.televisionpost.com . Archived from the original on 22 June 2018. Retrieved 25 March 2018 .
^ "Discovery Kids to now speak Tamil and Telugu" . BestMediaInfo . 28 March 2018. Archived from the original on 2 May 2023. Retrieved 9 July 2022 .
^ "Discovery Kids to launch Telugu language feeds - Times of India" . The Times of India . Archived from the original on 21 April 2018. Retrieved 20 April 2018 .
^ "Singham's animated miniature avatar to appear on Discovery Kids" . www.bestmediaifo.com . Archived from the original on 21 April 2018. Retrieved 20 April 2018 .
^ "Discovery Kids adds English feed : Best Media Info" . www.bestmediainfo.com . 24 August 2018. Archived from the original on 6 June 2023. Retrieved 6 June 2023 .{{cite web }}
: CS1 maint: bot: original URL status unknown (link )
^ "Bandbudh aur Budbak helps catapult Discovery Kids ratings by 112%" . Indian Television Dot Com . 23 February 2018. Archived from the original on 25 March 2018. Retrieved 25 March 2018 .
^ "Discovery Kids soars to 2nd position in kids genre riding on Little Singham" . Indian Advertising Media & Marketing News – exchange4media . Archived from the original on 9 May 2018. Retrieved 8 May 2018 .
^ "Discovery to dub foreign content as Hindi GEC channel doesn't stir viewers" . www.afaqs.com . Archived from the original on 9 May 2018. Retrieved 8 May 2018 .
^ "Kabhi Tom Jerry ke peeche toh kabhi Jerry Tom ke peeche... too much fun! | Dekhiye "The Tom and Jerry Show" every Mon-Fri at 10:30 AM, only on #DiscoveryKidsIndia" . Retrieved 18 May 2023 .
^ Promo | Kris Roll No 21 | Starts 13th November | 12:30 PM | Discovery Kids India , retrieved 10 November 2021
^ Little Singham Starting - 24th December | Everyday 12.30 PM & 7.15 PM | New Show | POGO , retrieved 3 December 2021
^ Promo - Mr Bean Animated Series | Starts 3rd April | 10:30 AM & 4:30 PM only on Discovery Kids India , 31 March 2023, retrieved 6 June 2023
^ "Kabhi Tom Jerry ke peeche toh kabhi Jerry Tom ke peeche... too much fun! | Dekhiye "The Tom and Jerry Show" every Mon-Fri at 10:30 AM, only on #DiscoveryKidsIndia" . Retrieved 18 May 2023 .
^ "Sab ko hasaane aur entertain karne aa rahe hai aapke teen naye buddies. | Dekhiye naya show "Haddi Mera Buddy" 19th June se, Mon-Fri at 8:30 PM, sirf #DiscoveryKidsIndia par" . Retrieved 17 June 2023 .
^ "Watch Batwheels only on Discovery Kids" . www.instagram.com . Retrieved 13 September 2023 .
^ "Nahi rukegi masti aur fun, jab Mr. Bean hoge humare sang! Presenting #BrandNewBean ! | Dekhiye 'Mr. Bean', today onwards, every Sat-Sun at 8:30 PM, only on #DiscoveryKidsIndia" . Retrieved 9 September 2023 .
External links
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Former units
from WB from Turner from HBO from Discovery & Scripps
See also