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*Der Ostasiatische Lloyd*
Der Ostasiatische Lloyd
	Der Ostasiatische Lloyd, 28 July 1911
Traditional Chinese	德文新報
Simplified Chinese	德文新报
Literal meaning	New German Newspaper
Hanyu Pinyin
Transcriptions
Standard Mandarin
Hanyu Pinyin	Déwén Xīnbào
Wade–Giles	Te-wen Hsin-pao

Der Ostasiatische Lloyd (German pronunciation: [deːɐ̯ ˈɔstʔaˌzi̯aːtɪʃə ˈlɔɪ̯t], lit. 'The East Asian Lloyd'; OAL) was a German language newspaper published in Shanghai, China. It served as the oldest German language newspaper in China.^[1] German communities in China and Southeast Asia read the newspaper.^[2] It was considered to be the highest quality German language newspaper in China.^[2] Most of the content focused on economics and politics, while it also had some cultural pages.^[3]

History

In 1889 it was founded as a daily newspaper in Shanghai.^[4] Herr von Gundlach originally edited the paper. Bruno Navarra succeeded Gundlach as the editor.^[2] The following editor, Carl Fink (1861-1943^[5]), served from 1900 to 1917. Fink changed the newspaper into a weekly.^[2] Hartmut Walravens, author of "German Influence on the Press in China," said "there is no doubt among specialists that the Ostasiatischer Lloyd, especially under his editorship, has been not only the first but also the best German newspaper in China."^[3] In 1916 A.P. Winston, the author of "Chinese Finance Under the Republic," described the newspaper, which was managed by trained scholars, as the "chief organ of the German interests in the Far East" and that the newspaper "deserves to rank with the better class of European or American journals devoted to commerce and finance."^[6]

As World War I broke out, difficulty increased in circulating the Der Ostasiatische Lloyd to other countries, and the demand in China for news from Germany had increased. The editors of the Der Ostasiatische Lloyd started the Deutsche Zeitung für China to cope with the demand. Walravens said that the new paper was "successful".^[7]

There was an unrelated publication that was originally named the Deutsche Shanghai Zeitung and later renamed Der Ostasiatische Lloyd. That publication was associated with the Nazi Party.^[8] It was renamed and reorganized in January 1936 so it could benefit from the reputation of the previous Der Ostasiatische Lloyd.^[9]

References

French, Paul. Through the Looking Glass: China's Foreign Journalists from Opium Wars to Mao. Hong Kong University Press, August 15, 2009. ISBN 9622099823, 9789622099821.
Walravens, Hartmut. "German Influence on the Press in China." - In: Newspapers in International Librarianship: Papers Presented by the Newspaper Section at IFLA General Conferences. Walter de Gruyter, January 1, 2003. ISBN 3110962799, 9783110962796.
- Also available at (Archive) the website of the Queens Library - This version does not include the footnotes visible in the Walter de Gruyter version
- Also available in Walravens, Hartmut and Edmund King. Newspapers in international librarianship: papers presented by the newspapers section at IFLA General Conferences. K.G. Saur, 2003. ISBN 3598218370, 9783598218378.
Winston, A.P. "Chinese Finance Under the Republic." In: Dunbar, Charles Franklin, Frank William Taussig, Abbott Payson Usher, Alvin Harvey Hansen, William Leonard Crum, Edward Chamberlin, and Arthur Eli Monroe. The Quarterly Journal of Economics Volume 30 (167-170 of American periodical series, 1850-1900). George H. Ellis, published 1916. p. 738-779.