Danish retail company
Dagrofa A/S is a Danish retail company with a market share of around 20% in Denmark as of 2008.[3] The company controls distribution to franchise stores operating under the SPAR and Meny brands in Denmark[4] and owns 43 stores.[1]
In 2013, NorgesGruppen bought a 49% share in Dagrofa from Skandinavisk Holding (owner of Scandinavian Tobacco Group).[5]
In April 2017 Dagrofa announced that all Kiwi stores in Denmark would close. 30 stores will continue under the SPAR or Meny brand. [6]
From 2012 to 2020, Dagrofa recorded losses every year. In 2021, revenue returned to a positive DKK 57 million (7.66 million euros).[7]
References