Como dice el dicho (translation: As the saying goes)[1] is a Mexican anthologydrama series produced by Genoveva Martínez for Televisa. The series premiered on 1 February 2011, on Las Estrellas, and is currently airing its fourteenth season.[2]
In November 2024, the series was canceled after fourteen seasons.[4]
Plot
The series is set in present-day Mexico City, mostly at a café named "Café El Dicho" owned by Don Tomás, who is helped by his granddaughter Isabel and his employees.[5] Episodes usually center around the customers who, most of the time, are dealing with a problem.[5] Throughout the episode a proverb is written in one of the white walls of the café, either by Don Tomás, one of his employees, or by a customer.[6] The saying that is written usually describes the situation of what is happening in the particular moment it is written.[6]
Production
Filming
Unlike many Televisa productions, Como dice el dicho is filmed on location in various parts of Mexico City. Six episodes are shot per week; two episodes are filmed simultaneously.[7] The coffee shop scenes in Season 1 and the first episodes of Season 2 were filmed in the coloniaCondesa in the borough of Cuauhtémoc.[8] Since Season 2, coffee shop scenes have been filmed in the colonia Anzures in the borough of Miguel Hidalgo.[9][10] The crew usually films at the coffee shop once or twice a week.[7] The first two episodes of the fourth season were filmed in Zacatlán, Puebla, which was the first time the series filmed episodes outside of Mexico City.[11] The first two episodes of the fifth season were filmed in ultra-high-definition4K resolution.[12]
Music
The series' original theme song is called "Como dice el dicho". It is performed by Mexican singer Mané de la Parra in Seasons 1 and 3.[13] The same theme song is used for Season 2 but is performed by singer Jass Reyes. For season 4 a new song performed by Marco Di Mauro was used as the show's theme; this song is also called "Como dice el dicho".[14] For seasons 5 and 6 the original theme song returned and was performed by Mané de la Parra and Margarita Vargas.[15] For season 7, the song is performed by de la Parra and the Mexican band La Original Banda El Limón.[16] In season 8 the song is performed by de la Parra and Mario Bautista.
Cancelation
On 6 November 2024, it was announced that TelevisaUnivision had canceled the series after fourteen seasons, with the final episode being filmed the next day.[4] The decision was the result of economic issues in Mexico, leading TelevisaUnivision to announce a 25 percent staff reduction.[17] The cancellation was abrupt and sudden and came as preparations were already underway for a fifteenth season.[18]