Burst Oral Care

Burst Oral Care
Company typePrivate
IndustryOral hygiene
Founded2017
FounderHamish Khayat[1] and Brittany Stewart
HeadquartersCalifornia

Burst is an American brand of toothpaste and other oral hygiene products made by the e-commerce company Burst Oral Care. It makes electric toothbrushes, dental floss, and tooth whitening strips.[2] The company was co-founded in 2017 by Hamish Khayat and Brittany Stewart in California.

History

Hamish Khayat partnered with Brittany Stewart to build a direct-to-consumer[3] company with a subscription-based business model.[2] The company initially offered electric toothbrushes and later expanded to tooth whitening strips, toothpaste and dental floss.[4]

Burst works with dental professionals to develop oral care products.[5] As of January 2020, the company recruited roughly 25,000 dentists and dental hygienists in the United States to champion their merchandise in the United States in exchange for compensation.[3][6] The subscription model allows users to purchase products online, or through a dental professional, and gives them a refill every three months.[2][7][6]

In May 2020, Burst Oral Care raised a Series C funding round, led by GS Growth, Goldman Sachs' growth equity platform, to support their ongoing growth and extension of their product line. The investment follows a total of $20 million of funding from Volition Capital and a small group of angel investors.[5]

Awards

  • 2018 London Design Awards - Gold Winner[8]
  • 2018 Stevie Awards - Startup of the Year, Consumer Product[9]

See also

References

  1. ^ Akim, Tanya (September 29, 2020). "Now You Need Probiotics For Your Teeth — Here's Why". Forbes.
  2. ^ a b c Sandler, Emma. "Burst Brings An Innovative Model To Subscription Toothbrushes". Forbes. Retrieved 12 August 2020.
  3. ^ a b "Don't Brush Off Mouth Tech As a Passing Fad". Wired. 24 January 2020. Retrieved 12 August 2020.
  4. ^ "BURST Oral Care launches first black expanding floss with refillable dispenser". Dental Tribune. Retrieved 12 August 2020.
  5. ^ a b Chen, Chun (6 May 2020). "Burst Oral Care gets more funding in round led by Goldman Sachs". www.bizjournals.com. American City Business Journals. Retrieved 12 August 2020.
  6. ^ a b Blair, Jennifer. "Do you really need that expensive toothbrush?". chicagotribune.com. Chicago Tribune. Retrieved 12 August 2020.
  7. ^ Mahtani, Nikhita (6 August 2020). "Best electric toothbrush subscription". CNN Underscored. CNN. Retrieved 12 August 2020.
  8. ^ "2018 London Design Awards". DRIVENxDESIGN. Retrieved 12 August 2020.
  9. ^ "Company Awards Stevie Awards". stevieawards.com. The American Business Awards.