Broccoli (song)

"Broccoli"
Single by DRAM featuring Lil Yachty
from the album Big Baby DRAM
B-side"Cha Cha"
ReleasedApril 6, 2016
RecordedMarch 2016
Genre
Length3:45
Label
Songwriter(s)
Producer(s)
  • J Gramm
  • Chahayed
  • Karl Rubin
DRAM singles chronology
"Cha Cha"
(2015) 		"Broccoli"
(2016) 		"Cute"
(2016)
Lil Yachty singles chronology
"Minnesota"
(2016) 		"Broccoli"
(2016) 		"1500"
(2016)
Music video
"Broccoli" on YouTube

"Broccoli" is a song by American rapper DRAM featuring Lil Yachty, released on April 6, 2016, by Atlantic Records and Empire Distribution as the lead single from DRAM's debut studio album, Big Baby DRAM. It was produced by J. Gramm, with Rogét Chahayed as co-producer. It received a Grammy Award nomination for Best Rap/Sung Collaboration at the 59th Annual Grammy Awards.[1]

Background and release

The song was released for digital download as a single on April 6, 2016.[2] It is the first single from DRAM's debut studio album, Big Baby DRAM, which was released in October 2016.[3] A limited edition picture disc 7" vinyl version of the song was released on November 25, as part of Record Store Day's Black Friday sale.[4] In an interview with Genius, DRAM spoke on the creation process behind the song:

"I was first introduced to Yachty through Rick Rubin. I was in Shangri La and Rick asked me if he could bring Yachty through. We linked and played each other music. A good month later, one of my main camera guys was following Yachty around during his SXSW run and I came about during the conversation. We exchanged numbers and I saw he was in LA, so I called him and he answered on the first fucking ring. He came to the studio and we had the loop of this going. We weren’t sure on what was going to make it carry over. At first, it was the piano with the drum loop, we had the flute and when that went in, everyone started vibing. Yachty started on his verse and I didn’t have any bars at first so I told him to go in. When he left, I didn’t even have my verse, I just had the bridge."[5]

"Broccoli" debuted at number 87 on US Billboard Hot 100 for the chart dated July 2, 2016.[6] It rose to number 65 on the Hot 100 the following week and has peaked at number 5, making it DRAM and Lil Yachty's first top 5 entry. As of January 2017, the song has sold 1,104,000 copies in the United States.[7] The song was certified quintuple platinum by the Recording Industry Association of America (RIAA) on April 6, 2017, for combined sales and streaming-equivalent points of five million units in the United States.

Critical reception

James Grebey of Spin said "the pair’s affable, clever rapping is a delight over the beat, which switched from a grizzled boom to some flighty, Kirby’s Dreamland-esque twinkling."[8] Pitchfork's Marcus J. Moore opined, "D.R.A.M. comes through with his usually energetic rhymes, proclaiming his territory while giving the track even more punch."[9] The same magazine listed "Broccoli" on their ranking of the 100 best songs of 2016 at number 33.[10] The track was named the 47th best song of the year on Rolling Stone's "50 Best Songs of 2016" list.[11] Billboard ranked "Broccoli" at number three on their "100 Best Pop Songs of 2016" list.[12] In the annual Village Voice's Pazz & Jop mass critics poll of the year's best in music in 2016, "Broccoli" was ranked at number 26.[13]

Sampling

The song was sampled in the Beyoncé 2018 Coachella performance. It samples "No Drama" performed by Phemza The Kween featuring Klondike Blonde.

Music video

The song's accompanying music video premiered on July 22, 2016 on DRAM's YouTube account.[14] The video makes extensive use of wiggle stereoscopy. As of November 2021, the music video has 429 million views on YouTube.

Track listing

  • Empire — 8891526038 — Record Store Day limited edition 7" vinyl[4]
Side A
No.TitleLength
1."Broccoli" (featuring Lil Yachty)3:45
Side B
No.TitleLength
1."Cha Cha"4:10

Charts

Certifications

Region Certification Certified units/sales
Canada (Music Canada)[37] 3× Platinum 240,000‡
Denmark (IFPI Danmark)[38] Gold 45,000‡
France (SNEP)[39] Gold 66,666‡
Italy (FIMI)[40] Gold 25,000‡
United Kingdom (BPI)[41] Gold 400,000‡
United States (RIAA)[42] 8× Platinum 8,000,000‡

‡ Sales+streaming figures based on certification alone.

References

  1. ^ Unterberger, Andrew (December 6, 2016). "Grammy 2017: The Complete List of Nominees". Billboard. Archived from the original on December 6, 2016. Retrieved December 3, 2017.
  2. ^ "Broccoli (feat. Lil Yachty) - Single by D.R.A.M." iTunes. 6 April 2016. Retrieved October 26, 2016.
  3. ^ "D.R.A.M. Shares His Debut Album 'Big Baby D.R.A.M.'". Complex. October 21, 2016. Retrieved October 26, 2016.
  4. ^ a b "D.R.A.M. - Broccoli". Record Store Day. Retrieved November 24, 2016.
  5. ^ "D.R.A.M. – Broccoli Lyrics - Genius Lyrics". Retrieved August 15, 2016.
  6. ^ "Music: Top 100 Songs - Billboard Hot 100 Chart". Billboard. Retrieved 1 July 2016.
  7. ^ "Hip Hop Single Sales: Migos, Bruno Mars & Machine Gun Kelly". Hip Hop DX. January 22, 2017. Retrieved January 24, 2017.
  8. ^ "D.R.A.M. and Lil Yachty's New Single, 'BROCCOLI' Is a Healthy, Tasty Track | SPIN". Spin. 2016-04-06. Retrieved 2016-12-10.
  9. ^ ""Broccoli" [ft. Lil Yachty] by D.R.A.M. Review | Pitchfork". pitchfork.com. Retrieved 2016-12-10.
  10. ^ "The 100 Best Songs of 2016". Pitchfork Media. December 12, 2016. Retrieved December 12, 2016.
  11. ^ Sheffield, Rob (November 30, 2016). "50 Best Songs of 2016". Rolling Stone. Retrieved November 30, 2016.
  12. ^ "Billboard's 100 Best Pop Songs of 2016: Critics' Picks". Billboard. December 12, 2016. Retrieved December 12, 2016.
  13. ^ "PAZZ+JOP 2016". Village Voice. January 25, 2017. Retrieved January 28, 2017.
  14. ^ DRAM (22 July 2016). "DRAM - Broccoli feat. Lil Yachty (Official Music Video)" – via YouTube.
  15. ^ "ARIA CHART WATCH #394". auspOp. November 12, 2016. Archived from the original on November 12, 2016. Retrieved November 12, 2016.
  16. ^ "D.R.A.M. feat. Lil Yachty – Broccoli" (in Dutch). Ultratop 50. Retrieved November 12, 2016.
  17. ^ "D.R.A.M. feat. Lil Yachty – Broccoli" (in French). Ultratip. Retrieved November 12, 2016.
  18. ^ "D.R.A.M. Chart History (Canadian Hot 100)". Billboard. Retrieved November 22, 2016.
  19. ^ "ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Select 40. týden 2016 in the date selector. Retrieved October 14, 2016.
  20. ^ "Le Top de la semaine : Top Singles Téléchargés - SNEP (Week 47, 2016)" (in French). Syndicat National de l'Édition Phonographique. Retrieved November 26, 2016.
  21. ^ "D.R.A.M. feat. Lil Yachty – Broccoli" (in Dutch). Single Top 100. Retrieved November 12, 2016.
  22. ^ "NZ Top 40 Singles Chart". Recorded Music NZ. November 7, 2016. Retrieved November 4, 2016.
  23. ^ "D.R.A.M. feat. Lil Yachty – Broccoli". AFP Top 100 Singles. Retrieved November 16, 2016.
  24. ^ "ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select SINGLES DIGITAL - TOP 100 and insert 201640 into search. Retrieved October 14, 2016.
  25. ^ "Sverigetopplistan - Sveriges Officiella Topplista". Sverigetopplistan. Archived from the original on December 26, 2015. Retrieved September 30, 2016.
  26. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved October 15, 2016.
  27. ^ "D.R.A.M. Chart History (Hot 100)". Billboard. Retrieved October 25, 2016.
  28. ^ "D.R.A.M. Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved September 27, 2016.
  29. ^ "D.R.A.M. Chart History (Pop Songs)". Billboard. Retrieved May 17, 2016.
  30. ^ "D.R.A.M. Chart History (Rhythmic)". Billboard. Retrieved August 25, 2019.
  31. ^ "Canadian Hot 100 Year End 2016". Billboard. Retrieved December 9, 2016.
  32. ^ "Hot 100 Songs - Year-End 2016". Billboard. Retrieved December 8, 2016.
  33. ^ "Hot R&B/Hip-Hop Songs – Year-End 2016". Billboard. Retrieved August 25, 2019.
  34. ^ "Rhythmic Songs – Year-End 2016". Billboard. Retrieved August 25, 2019.
  35. ^ "Hot 100 Songs – Year-End 2017". Billboard. Retrieved December 12, 2017.
  36. ^ "Hot R&B/Hip-Hop Songs – Year-End 2017". Billboard. Retrieved August 25, 2019.
  37. ^ "Canadian single certifications – D.R.A.M. – Broccoli (ft. Lil Yachty)". Music Canada. Retrieved September 19, 2022.
  38. ^ "Danish single certifications – DRAM featuring Lil Yachty – Broccoli". IFPI Danmark. Retrieved September 19, 2022.
  39. ^ "French single certifications – D.R.A.M. feat. Lil Yachty – Broccoli" (in French). Syndicat National de l'Édition Phonographique. Retrieved May 24, 2017.
  40. ^ "Italian single certifications – D.R.A.M. feat. Lil Yachty – Broccoli" (in Italian). Federazione Industria Musicale Italiana. Retrieved September 19, 2022.
  41. ^ "British single certifications – Dram ft Lil Yachty – Broccoli". British Phonographic Industry. Retrieved October 31, 2021.
  42. ^ "American single certifications – D.R.A.M. – Broccoli". Recording Industry Association of America. Retrieved November 13, 2023.