Bluebird Care

Bluebird Care
Named afterBluebird record-breaking vehicles
Formation2004; 21 years ago (2004)
Founder
  • Paul Tarsey
  • Lisa Tarsey
HeadquartersPetersfield, Hampshire
Coordinates51°00′21″N 0°56′25″W / 51.0058°N 0.9403°W / 51.0058; -0.9403
Region
  • United Kingdom
  • Republic of Ireland
ServicesHome care
Key people
Yvonne Hignell
Parent organization
Interim Healthcare
Websitewww.bluebirdcare.co.uk

Bluebird Care is a franchise and brand providing home care services to the United Kingdom and the Republic of Ireland. The company has just over 200 franchises covering areas in the United Kingdom and a further 26 in the Republic of Ireland.

History

The company was founded in 2004 by Paul and Lisa Tarsey initially as a local health care provider in Petersfield, but always with the intention of expanding via franchising.[1] The state of the market allowed rapid expansion up to around 2010 with at times a new franchise being established every 14 days.[1] The name "Bluebird" derived from the Tansey family connection to the Campbell family and their Bluebird record-breaking vehicles.[2]

In 2013 it was bought out by Florida-based Interim Healthcare, an enterprise that operated over seven countries and claimed "combined network sales of $850m" by 2015.[3]

In June 2020 it acquired the Irish master franchise business from Clemac Home Care Services.[4]

As of 2019 managing director Yvonne Hignell says the company has just over 200 active franchises (in the United Kingdom) and a further 26 in the Republic of Ireland.[1]

In March 2022 care assistants employed by the offices in Exeter, Exmouth, East Devon, and North & West Devon were given a 17% pay rise because of their “heroic efforts” throughout the pandemic and in hopes to attract more care assistants into the industry.[5]

The Winchester, Eastleigh & Romsey branch got a second five-star Outstanding rating from the Care Quality Commission in May 2022- one of only three care providers in the country to do so.[6]

Carolyn and Keith Dailey started with Bluebird Care Newmarket & Fenland and have since acquired further franchises in Cambridge and Bedford.[7]

See also

References

  1. ^ a b c Clarke & Hignell (2019).
  2. ^ Russell & Sandy (2017).
  3. ^ Thomson (2015).
  4. ^ "Bluebird Care acquires Irish master franchise following legal settlement". Homecare Insight. 18 June 2020. Retrieved 1 February 2021.
  5. ^ "Bluebird Care staff awarded 17% pay rise for 'heroic efforts'". Home Care Insight. 3 March 2022. Retrieved 22 April 2022.
  6. ^ "Bluebird Care branch celebrates coveted second five-star Outstanding rating". Home Care Insight. 17 May 2022. Retrieved 30 June 2022.
  7. ^ "Home care provider prepares for expansion under new ownership". Home Care Insight. 9 November 2022. Retrieved 10 November 2022.
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