The company was formed in 1993 by Mark Damon as MDP Worldwide (the "MDP" itself is short for Mark Damon Productions).
In 1998, it was sold to Behaviour Communications, a Canadian production company from the assets of Malofilm for $19 million, which subsequently changed its name to Behaviour Worldwide.[1] In 2000, citing the struggles of Behaviour themselves, Damon's investors opted to buy back the company, which was reverted to the MDP Worldwide moniker.[2]
MDP Worldwide posted net income of C$5.5 million ($3.4 million) on revenues of $33.5 million for the year ended September 30, 2002.[3] The company had offices in Los Angeles, California and Montreal, Quebec.
In 2003, MDP Worldwide was renamed Media 8 Entertainment.[4][5] On May 15, 2004, it was announced that Media 8 Entertainment wanted to focus on film production following the success of the Aileen Wuornos biographical film Monster, and chose to focus on eight movies budgeted on the $10-$50 million range.[6]
On October 14, 2004, Damon announced that he would resign his post as chairman-CEO of the Media 8 Entertainment studio.[7] After leaving Media 8, Damon would eventually form a new studio Foresight Unlimited, to focus on production, with Media 8 executive Tamara Stuparich De La Barra serving as vice president of production at the studio.[8]
In 2007, Media 8 Entertainment acquired the Spanish-based film companies Lauren Films and Araba Films, which then began to focus on the cinema theater business, until they became dormant in the 2010s.
In 2012, Media 8 filed for Chapter 11 Bankruptcy, and it was reorganized as Bloom Media following a merger with Capella Films.[9] In 2017, Bloom was acquired by WME-IMG, with Bloom continuing to function as an entity within the company.[10] In 2018, it was announced that Bloom's operations would be integrated into those of its parent Endeavor Content's, with Bloom's employees being transferred to Endeavor Content.[11]
