The song written by Julieta Venegas with the collaboration of Argentine singer Alejandro Sergi vocalist from Miranda!, the single was released on digital download on January 10, 2010, quickly hit the top of the Mexican and Latin American radio. The song is about the fear people have as they start a relationship.
Promotion
One week after leaving the album on sale in iTunes (U.S.) it was released as a single song of the week as a free gift to iTunes subscribers. The album continued to grow in sales by reaching more people in the U.S.
Music video
The clip was shot on the outskirts of Buenos Aires during the month of December 2009 and was directed by Agustín Alberdi. "The songs I was working largely in absolute seclusion, and now we are only replacing what you have to play well, and leaving what works, so it's going to be a CD with a lot of homework," she said.
The video begins with Venegas sitting on a simple throne. She wields a sword and many women are gathered around her. The scene changes and the women feast on an abundance of flowers. Then the video cuts to the scene of an ill-groomed man dancing strangely. Throughout the rest of the video, the women are seen secreting butterflies as flatulence. In the last portion of the video, a clip of one of Venegas' broadcasts from Facebook of her singing and dancing to the song is interposed.
The video is a parody of the view that the ones who "wield the sword" and "bring home the bacon" (men) dictate what is considered lady like. In this parodied world, Venegas wields the sword, therefore dictating what is lady like. The women eat as they please, regardless of how they look while doing so. Furthermore, these women also excrete flatulence as they please, but this flatulence is considered lady like because they secrete beautiful butterflies. Venegas created the video as a counterpoint to society's many double standards and rules of etiquette that women are expected to follow (i.e. the view that flatulence is not lady like).