The film was theatrically released on 14 June 2024.[4] It was released in more than 200 theaters.[7]
Marketing
The trailer was released on 27 May 2024 on social media.[4]
Reception
Critical reception
Shrikant Bhosale of ABP Majha rated 3.0/5 and wrote "The premise of the film feels a bit slow as the background of the story is being built. In comparison, the second half is fast paced and gripping. If the film had picked up speed in the first half, the second half could have been painted more."[8] Kalpeshraj Kubal of Maharashtra Times rated 3.0/5 and praised actors performances, mentioning their ability to evoke laughter, scares, and deliver their roles confidently and beautifully. However criticizes certain aspects of the movie, such as inconsistencies in dialogues, dialects, tone, and setting.[9] Santosh Bhingarde of Sakal rated 3.0/5 and describes despite the slow start, the movie as an engaging horror film, indicating that it successfully captures and maintains the audience's interest in the latter part of the story."[10] Jyoti Venkatesh of Cine Blitz rated 2/5 and expressing dissatisfaction with the film despite acknowledging its well-executed cinematography that aligns with its genre or style (dark locales). However, the main critique revolves around the film being perceived as bland and tacky. He feels that the lack of significant plot twists or turns makes the viewing experience monotonous and not engaging. He find the film to be uninspiring and tedious due to its predictable nature and absence of gripping plot developments.[11] Reshma Raikwar of Loksatta wrote "All the sarcasm made for horror is wasted on comedy. Therefore, it should be seen as a comedy horror film without going too far."[12]
Box office
The film was collected ₹20 lakh on its opening day and earned ₹1.075 crore in three days,[13] and surpassed the ₹1 crore mark by the fourth day.[3] By the end of the seventh day, its collection reached ₹2.19 crore, and it earned an additional ₹1.81 crore by the eighth day.[14][15] In total, the film amassed ₹4.60 crore. [16]
Sequel
Producers of the movie Shailesh Jain, Mahesh Nimbalkar announced the sequel Alyad Palyad 2 in July 2024. It will be released in theaters in June 2025.[17]
