Alex Fink

Alex Fink
Official portrait, 2022
AllegianceUnited States
Service / branchUnited States Army
Years of service1990–2023
RankMajor General
Commands4th Sustainment Command (Expeditionary)
649th Regional Support Group
Logistics Civil Augmentation Program Support Brigade
2nd Battalion, 383rd Regiment
Battles / warsIraq War
War in Afghanistan
AwardsLegion of Merit
Bronze Star Medal
Spouse(s)Janet
Children3

Alex B. Fink is a retired United States Army major general who last served as chief, United States Army Enterprise Marketing team, where he was responsible for overseeing and advancing the Army's marketing and recruitment efforts, utilizing innovative strategies to engage new recruits.

Early life and education

Fink was raised in Oregon, Missouri.[1] He attended the University of Missouri and participated in its ROTC program. He was commissioned as a second lieutenant in 1990.[1]

Fink later earned a Master of Business Administration from the University of Illinois and a Master of Strategic Studies from the United States Army War College.[1]

Military career

In 1994, Fink transitioned to the Illinois Army National Guard, where he served as a battalion fire support officer and operations officer for the 2nd Battalion, 122nd Field Artillery in Chicago, Illinois.[1]

From 2014 to 2016, Fink served as the commander for the 649th Regional Support Group in Cedar Rapids, Iowa.[1][2] He was then appointed as commander of the United States Army Reserve 4th Sustainment Command (Expeditionary) until August 2019.[3][4][5][2]

In 2019, Fink joined active duty officers to explore using big data to improve Army marketing and recruitment initiatives.[6][7]

Civilian career

As a civilian, Fink worked as a senior business strategy consultant and project manager for The Context Network.[1]

Personal life

Fink is married to Janet,[5] and has three children.[1]

References

  1. ^ a b c d e f g "Brigadier General Alex B. Fink > U.S. Army Reserve > Article View". www.usar.army.mil.
  2. ^ a b KCRG-TV9, Brandi Bachman. "Change of command at Army Reserve in Cedar Rapids". www.kcrg.com.{{cite web}}: CS1 maint: numeric names: authors list (link)
  3. ^ "The 4th ESC bids farewell to a commanding general". DVIDS.
  4. ^ "Alex Fink". LinkedIn.
  5. ^ a b "Brig. Gen. Fink says hello to the 4th ESC" – via www.youtube.com.
  6. ^ Rempfer, Kyle (August 25, 2019). "Army's new Chicago team will use 'big data' to recruit Gen Z". Army Times.
  7. ^ "Army stands up Chicago-based marketing operation to help bolster recruitment". Federal News Network. August 22, 2019.