360 Screenings

360 Screenings
FormationJanuary 2012
TypeImmersive Cinema / Live Performance
HeadquartersCanada Toronto, Ontario, Canada
Founders
Ned Loach Robert Gontier
Websitewww.360screenings.com

360 Screenings, Inc. better known as 360 Screenings is a Canada-based immersive film and live performance hybrid events company based out of Toronto, Ontario.[1] It was co-founded by Artistic Producer, Ned Loach, and Artistic Director, Robert Gontier, in January 2012. The Globe and Mail's chief film critic, Liam Lacey, states the company is "part mystery theatre, part movie, with an element of web-organized flash mob, it is part of a larger cultural movement toward bringing a social aspect back to moviegoing."[2] The Toronto Star notes that this is "a new event that seeks to enhance the special magic of cinema."[3]

For a given performance, a date is announced in advance, but the location is kept secret until 24 hours before the event. A live performance at the beginning is designed to get the audience to guess what the film will be that night.

Since its inception in January 2012 each event has played to sold-out audiences and received mainly positive reviews from critics.[4] The company has also given back to the community, including the Daily Bread Food Bank. It has been covered by a wide variety of news outlets, including; The Globe and Mail, The Toronto Star, Metro News, Global TV, Newstalk 1010, Canadian Press and Business News Network.[5]

References

  1. ^ Veillette, Eric (May 18, 2012). "360 Screenings are so much bigger than surround sound". The Globe and Mail. Retrieved 31 March 2013.
  2. ^ Lacey, Liam (Feb 15, 2013). "A movie, live performance and a mystery". The Globe and Mail. Retrieved 30 March 2013.
  3. ^ Anderson, Jason (May 24, 2012). "360 degrees of cinema: New immersive screening series aims for mystery". The Toronto Star. Retrieved 30 March 2013.
  4. ^ Brown, Liz (Feb 10, 2013). "360 Screenings' interactive theatre gives audiences the chance to really get into a movie". Metro News. Archived from the original on 28 May 2015. Retrieved 31 March 2013.
  5. ^ "360 Screenings Press". Archived from the original on 20 April 2013. Retrieved 31 March 2013.


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