Between 1976–1980 the Independence Bowl featured the Southland Conference champion against an at-large opponent, with the Southland team playing host.[3] McNeese State clinched the championship and spot in the bowl game after defeating Southwestern Louisiana 20–19 on November 20.[4] For the at-large opponent the bowl organizers initially pursued Rutgers, which was then 10–0 and would finish the season undefeated. Rutgers declined the invitation, feeling snubbed by more prestigious bowls.[5] Rebuffed, the organizers considered Tulsa, Cincinnati, Memphis State, Boston College, and Ball State before selecting Tulsa, co-champion of the Missouri Valley Conference.[6]
Prior to the game, coverage favored Tulsa over McNeese State due in large part to sixteen of McNeese State's players being unable to play in the bowl.[7] Ten players were declared ineligible because they had redshirted in their freshman year and were thus fifth-year seniors. At the time, NCAA rules prohibited such players from participating in postseason play. Six more players were suspended from the team for violating team and school rules.[8] The players were accused of having a girl in their dormitory room, which McNeese State then prohibited. Some newspaper accounts alleged that "sexual molestation" had occurred.[9] Even before the game was played F. A. Dry, Tulsa's head coach, had accepted the head coaching job at TCU, though he stayed on at Tulsa for the bowl game.[10]