The song reached number one in the UK and number four on the Billboard Hot 100. It also topped the charts in Australia, South Africa and New Zealand, and reached the top 10 in Belgium, Canada, Denmark, France, Ireland, Italy, Netherlands, Norway, Portugal, Sweden, and Switzerland, as well as the top 20 in Austria, Finland, Germany, and Spain.[5]
Background and release
On 31 August 2017, Smith announced new music was coming via social media.[6] On 1 September, Spotify put up billboards in New York City, Los Angeles, and London to announce the release date of Smith's new music.[7]
The song was released worldwide to download and streaming websites on 8 September.[8]
Composition
The song was written by Smith, James Napier, and Stargate. They produced the song with Jimmy Napes and Steve Fitzmaurice.[9] The sheet music for "Too Good at Goodbyes" shows the key of D minor in common time with a tempo of 92 beats per minute. The chord progression is Dm–F–C–Gm7. Smith's vocals span from F3 to D5.[10] Smith explained the meaning of the song, dedicated to a boy they were in a relationship with in 2016:[11][12]
"Think about what the relationship was the positives and the negatives and sit and live with it a bit. The song is about a relationship I was in and it’s basically about getting good at being dumped. It’s been a long while since I have put any music out and I feel this first single sets the tone of what is to come.
Critical reception
Jon Blistein from Rolling Stone called Smith's comeback song "poignant" and wrote, "The piano-led song finds the singer pulling away from a volatile relationship. 'But every time you hurt me, the less that I cry / And every time you leave me, the quicker these tears dry,' he sings, soulfully. 'And every time you walk out, the less I love you / Baby, we don't stand a chance / It's sad, but it's true.' The lilting chorus is buoyed by a choir, as they harmonize, 'I'm way too good at goodbyes.'"[13] Chris Willman of Variety said about the track, "Once again, Smith is plumbing the depths of melancholia with a flawless, effortlessly flexible tenor that seems to be on loan to the underworld from somewhere in the heavens. There's not a lot in the track that he, carry-over collaborator Jimmy Napes, and songwriter-producer duo Stargate have come up with to detract from that instrument. For the first minute of the song, Smith’s voice is joined only by the sparsest and most basic piano chords, along with some finger-snapping. Eventually a light beat kicks in, then a gospel choir, as if to almost mock Smith’s romantic lamentation by raising it to the level of spiritual battle."[14] Marc Hogan of Pitchfork was more negative, and opined "'Too Good at Goodbyes' doesn't so much reflect a person exceptionally skilled in ending relationships as it feels equal parts calculating and convoluted."[15]
Music video
Smith uploaded the official audio to their YouTube and Vevo accounts on 8 September 2017.[16] The audio was later removed when they released the official music video for the song on 18 September 2017.[17] It was filmed in Newcastle upon Tyne.[18] On 29 September 2017, Smith released a video of them performing "Too Good at Goodbyes" at the Round Chapel in Hackney.[19] As of August 2019[update], the music video has been viewed over 1.2 billion times.[17]
Chart performance
"Too Good at Goodbyes" topped the UK Singles Chart on 15 September 2017 - for the week ending dated 21 September 2017 - with 33,000 downloads and 4.4 million streams, dethroning Taylor Swift's "Look What You Made Me Do" from the summit and giving Smith their sixth number-one single on the chart.[20] It also stayed atop the UK charts for three consecutive weeks giving Smith their longest run at number one there.[21] It is also Smith third most successful song with over 1.9 million copies sold in the country as of 2023.[22] It also debuted at number one in Australia and New Zealand. It is Smith's first number one single in Australia.[23]
In the United States, the song entered at number five on the Billboard Hot 100 on the issue dated 30 September with 90,000 downloads and 20.8 million streams, topping the Digital Songs chart and receiving an audience of 35 million in radio airplay. It is also Smith's highest debut in the country and their second song to top the Digital Songs chart after "Stay with Me" in 2014.[24] "Too Good at Goodbyes" later ascended to number four on the issue dated 25 November, after the release of The Thrill of It All.[25] In November 2017, the song was certified platinum in the US for shipments of one million units.[26]
Live performances
Smith announced four live dates in September to help promote the song.[27] They also performed it at the We Can Survive concert on 21 October.[28]
^"ČNS IFPI" (in Czech). Hitparáda – Radio Top 100 Oficiální. IFPI Czech Republic. Note: Select 6. týden 2018 in the date selector. Retrieved 12 February 2018.
^"ČNS IFPI" (in Czech). Hitparáda – Digital Top 100 Oficiální. IFPI Czech Republic. Note: Select 38. týden 2017 in the date selector. Retrieved 26 September 2017.
^"ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: Select 46. týden 2017 in the date selector. Retrieved 21 November 2017.
^"ČNS IFPI" (in Slovak). Hitparáda – Singles Digital Top 100 Oficiálna. IFPI Czech Republic. Note: Select 45. týden 2017 in the date selector. Retrieved 14 November 2017.