This Is Love made its first appearance on Billboard magazine's Top LP's chart in the issue dated October 17, 1964, and reached number 40 over the course of 20 weeks.[5]
In 1974, eight songs from this album were reissued on Mathis's Columbia Records release What'll I Do, which coincided with the inclusion of the title song by Irving Berlin that year in the film The Great Gatsby.[6] The Mathis recording of "What'll I Do" originally appeared on 1957's Warm and was the only track on the 1974 release that was not from this Mathis LP.
This Is Love was reissued on compact disc for the first time on November 16, 2012, as one of two albums on one CD, the other album being the follow-up, Olé, originally released in autumn 1964.[7] Both LPs were also included in Sony's Mathis box set The Complete Global Albums Collection, released on November 17, 2014.[8]