Sigismund Reeves founded the weekly paper, which he printed on a small hand press in his home.
His son, Garth succeeded him as editor and publisher in 1970, and passed the mantle to his daughter and Sigismund's granddaughter, Rachel Janie Reeves[4] in 1994. The current publisher is Rachel's son, and Sigismund's great-grandson, Garth Basil Reeves III.
After becoming publisher in 1994, Rachel instituted changes to the paper's format, a business decision that enabled it to compete with other local papers like the Miami Herald. She also raised the pay of her staff to attract talent. The change from a tabloid to broadsheet is credited with keeping loyal readers and gaining new ones.