The Greatest Love is the fourth studio album by English indie pop band London Grammar. It was released on 13 September 2024 through Metal & Dust and Ministry of Sound.
Background and singles
Arriving over a decade after their debut album If You Wait (2013), The Greatest Love was set to "celebrate a new chapter as they leave their past behind them" with a "newfound sense" of freedom.[1] The album was preceded by four singles: "House" on 5 April,[2] "Kind of Man" on 17 May,[3] "Into Gold" on 21 June 2024 and “Fakest Bitch” on 9 August 2024. A fifth single, “You And I”, was released alongside the launch of the album on 13 September 2024.
The Greatest Love received generally positive reviews from music critics. Christopher Connor of Clash labelled the project a "finely measured return" in what felt to Connor as a "real statement" from the band with their presentation of a "variety of influences and textures". The author further opined that it contains some of their "best work to date" that rewards new and old listeners alike.[4] Martyn Young at Dork also picks up the inclusion of variety on the record, saying how the "stunning vocals" of Reid find themselves "employed in an ever more rich and dynamic form as she employs different facets of her voice for different moods".[5]
In a more critical review, MusicOMH's John Murphy noted that the band is stuck "very much in a comfort zone" with a sound that "has never really developed over the years", a state that is only elevated by Reid's "impressive vocals". Murphy concluded that The Greatest Love is "exactly" what the listener expects.[6]