The film was announced with the muhurta on June 18 at a temple.[6][7] Filming started in September 2020 in Bangalore.[8] Later shooting took place in Mysuru and Jog falls.[9][10] Actress Radhika Kumarswamy was initially approached for the female lead character, but she declined.[11] Later the role went to actress Bhavana who agreed to be a part of the film.[12] Actor Chandan Kumar was approached to play an extended cameo role in the film.[13]Rishab Shetty was approached to play a pivotal cameo role in the film.[14] The film was wrapped in July 2021.[15] The trailer of the film was released on 2 October 2021.[16]
Release
The film was initially slated to hit the theaters on 14 October 2021[17] but owing to two other big releases, Salaga and Kotigobba 3, it was pushed a day ahead and was released on 15 October 2021.[18][19][20]
The Times of India gave 2/5 stars, stating that "this romantic tale promises a lot, but doesn't eventually deliver." The idea of telling a story of an empowered woman is praised but it fails in its execution. The female lead character is painted as "more powerless than empowered" in a story filled with an "unconvincing" conflict and set of twists. The story is described as "a cop out" where "the treatment of characters seems hackneyed".[21]
The Deccan Herald gave 2.5/5 stars and stated "The film's title is based on a twist that isn't anywhere close to shocking. Somehow, '[email protected]' consistently struggles to be the film it wants to be."[22]