A joyous up-tempo tune with a calypso influence, Smokey, as the song's narrator, celebrates the happiness of being in love with his new girl, comparing it with other "special occasions" one has in life, such as dressing up for a night on the town ("like when you dress up in your tie and tails"), graduation ("like when in school, you get your cap and gown"), or giving a "salute" to something special ("something that calls for a toast of champagne"). Miracle Marv Tarplin's outstanding guitar work is evident throughout, while the other Miracles, Bobby, Ronnie, Pete and Claudette, punctuate the song's melodies with their tight harmonies on the chorus and elsewhere.
Reception
Cash Box called it a "mid-speed song" with "extremely effective orchestration."[2]
Chart performance
"Special Occasion" was a Billboard Top 30 Pop hit, peaking at #26, and was a Top 10 R&B hit as well, peaking at #4. [3]
"Special Occasion" has inspired a cover version by Jazz/R&B singer Jim Gilstrap. Its flip side, "Give Her Up", was a cover of a song Smokey had written for Martha & the Vandellas in 1963.[4] "Give Her Up", like many Miracles' "B" sides, was also a popular regional hit. Video on YouTube
References
^ The Complete Motown Singles Vol 8: 1968 [CD liner notes]. New York: Hip-O Select/Motown/Universal Records.