The cover artwork direction and packaging design was done by Stefan Sagmeister.[2] The photograph is by Timothy Greenfield-Sanders.[2] The CD case sold with the album was a dark purple/blue hue, making the cover look like a dark blue picture of Reed's face; the bright yellow aspect and the "rays" of the cover image were only made apparent when the liner notes were removed from its case.
Included in the liner notes of the CD booklet is the following: "Due to increased dynamic range, raise volume above average. PLAY IT LOUD."
As noted on the lyric sheet, "Finish Line" was Reed's tribute to the Velvet Underground's guitarist Sterling Morrison, who had died the previous year. The album is dedicated to Laurie Anderson, whom Reed would marry twelve years after its release.[3] David Fricke of Rolling Stone wrote that Laurie Anderson was the love interest in the track "Hooky Wooky", in which Reed writes of his jealousy over his paramour's ex-lovers.[3]