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The group was initially founded in 1975 under the name Crusade by Roland Bless and Ingo Reidl. Their first releases came out under the name Opus, but after an Austrian band with the same name had a huge hit single in Germany in 1985, they switched to the name Pur. Pur's first hit single in Germany was "Lena", released in 1990. In the 1990s and 2000s they had a string of number 1 albums in Germany. The producer of Pur was Dieter Falk from 1990 to 1998.
Their song "Abenteuerland" is featured in commercials for ThyssenKrupp.
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