Propel Water

Propel
TypeZero Calorie Nutrient Enhanced Water Beverage
ManufacturerGatorade
Country of origin United States
Introduced2002; 23 years ago (2002)
Websitehttps://www.propelwater.com

Propel Water is an American brand of flavored bottled water that is marketed as containing antioxidants and vitamins. It is a beverage product of Gatorade and is marketed by PepsiCo.

Ingredients

The water often contains, along with water, citric acid, sodium hexametaphosphate, natural flavor, salt, potassium sorbate, ascorbic acid (vitamin C), sucralose, sodium citrate, potassium citrate, acesulfame potassium, niacinamide (vitamin B3), Calcium disodium EDTA, vitamin E acetate, calcium pantothenate (vitamin B5), and pyridoxine hydrochloride (vitamin B6).[1]

History

Propel Fitness Water was introduced in 2002 by Gatorade.[2] In 2005, Gatorade introduced Propel Calcium.[3][4] In the summer of 2006, Gatorade introduced Propel powder packets: a dry powder mix of Propel, where the contents of a powder packet are added to a 500 ml (16.9 oz) bottle of water. Propel powder with calcium launched in January 2010. In early 2009, Gatorade changed the bottle design,[5] and began using bottles containing 30% less plastic than their predecessors.[5]

In 2023, PepsiCo formed a new portfolio connecting its sports and fitness drink brands under the Gatorade umbrella. Propel was included in this umbrella.[6][7] In 2023, Propel partnered with Michael B. Jordan for the drink rebrand.[7]

References

  1. ^ "Official Site for PepsiCo Beverage Information — Product". pepsicobeveragefacts.com. Archived from the original on 22 September 2015. Retrieved 8 August 2015.
  2. ^ "About us". Retrieved 14 April 2024.
  3. ^ "Propel Fitness Water Introduces First National ``Good Source of Calcium Enhanced Water". Wastewater Digest. 2005-10-26. Retrieved 2024-08-22.
  4. ^ "The Gatorade Company's Propel Calcium". Convenience Store News. 2005-11-04. Retrieved 2024-08-22.
  5. ^ a b "Lightweight bottle propels water category". Packaging World. 2009-06-15. Retrieved 2024-09-03.
  6. ^ Beer, Jeff (February 10, 2023). "Why PepsiCo's Gatorade is now a portfolio of brands with Muscle Milk, Propel, and more". Fast Company. Retrieved April 17, 2023.
  7. ^ a b Karlovitch, Sara (2 February 2023). "Propel Fitness Water's new look emphasizes Gatorade connection". Marketing Dive. Retrieved 2024-09-03.