Miss Amazonas is a Brazilian Beauty pageant which selects the representative for the State of Amazonas at the Miss Brazil contest. The pageant was created in 1955 and has been held every year since with the exception of 1990, 1991, 1993, and 2020. It is also the first and the oldest pageant in the state. The pageant is held annually with representation of several municipalities. The competition was organized for many years by the ceremonial Lucius Gonçalves (from 2010 to 2018) as a director, but in 2019, it was TV Bandeirantes Amazonas who carried out the contest. Since 2021, Miro Sampaio has been the State Director. Amazonas is the only state in the Northern Region of Brazil to have two crowns in the national contest:
Terezinha Morango (born in São Paulo de Olivença) in 1957
Mayra Dias, from Itacoatiar, in 2018.
Gallery of Titleholders
Miss Amazonas 2018 and Miss Brazil 2018 Mayra Dias
Top 5/Top 7/Top 8: Vanja Nobre Jacob (1960); Fátima Neves da Silva (1963); Suely de Mello Veras (1969); Terezinha de Jesus Barbosa (1971); Alice de Lima Casanova (2023)
Top 10/Top 12: Luisiana Medeiros (1989); Ana Cristina Pereira (1992); Cristiane Silva Lins (1994); Jacilene Cardoso Nunes (1996); Liana Paula Martins (1997); Tatiane Alves (2002); Danielle Costa (2005); Vivian Amorim (2012); Ytala Narjjara (2014); Lorena Alencar (2019)
When Toledo was crowned as Miss Amazonas, the 1st Runner-Up of that year's state pageant, Sheislaine Hayalla, took her crown off of her and threw it onto the stage claiming that she had bought her way to winning the pageant. The incident made national as well as international news.[7][8][9][10][11][12][13][14]