Bass, a native of Petersburg, Virginia, was a member of the winningest football team in William & Mary history. Bass captained the 1942 Indians, which compiled a 9–1–1 record. He later was an assistant coach at his alma mater when the 1947 Indians were 9–1.
While at William & Mary, Bass was All-State and All-Southern Conference while helping the Indians to defeat the Oklahoma Sooners 14–7 in the final 1942 game. He served as head football coach at William & Mary as well as South Carolina and helped bring American football to Canada when he coached the Montreal Beavers in the Continental Football League (COFL).