In December 2006, the Herald Company, Inc. merged with Advance Magazine Publisher, Inc. but continues to operate under the Booth Newspapers name in Michigan.[4]
On November 3, 2008, the day before the 2008 presidential election, many copies of Booth newspapers were delivered inside a white advertising wrapper, paid for by the National Rifle Association, with "Defend Freedom, Defeat Obama" written across the outside. The bags were mostly reported with The Flint Journal, but there were also similar reports from customers of The Saginaw News and The Bay City Times.[5]The Flint Journal posted a short apology on its website that stated that "The wrapper was supposed to be inserted into the newspaper."[6] The Journal also told WJRT-TV, who also received a flood of calls about the incident, that there was "some miscommunication" with the paper carriers.[5] The three papers mentioned endorsed Barack Obama for president.[7][8][9]
On March 23, 2009, Booth Newspapers announced in The Ann Arbor News that it would end the paper's 174-year print run in July 2009, due to economic difficulties, and be replaced by AnnArbor.com, a daily web paper that will have a twice-weekly print edition.[10] Also on this date, Booth announced that beginning June 1, 2009, The Bay City Times, The Saginaw News, and The Flint Journal would reduce publishing to three times a week (Thursday, Friday, and Sunday) while increasing their web presence;[11] the three newspapers would add a Tuesday edition in March 2010, with The Bay City Times and The Saginaw News sharing an edition.[12][13]
MLive consolidation
On February 2, 2012, Booth Newspapers split into two companies: MLive Media Group and Advance Central Services Michigan. MLive Group handles advertising and news for all newspapers and websites. Advance Central Services handles human resources, production, and distribution. At the same time, home delivery of Booth's remaining daily newspapers was reduced to Tuesdays, Thursdays, and Sundays with subscribers receiving e-editions on the other days on which they print.[14]
Also in 2012, Mlive contracted with former WEYI-TV meteorologist Mark Torregrossa to run the website's weather section with the expectation of increasing the section's views from 900,000 to 1 million. Instead by 2014, the section received on average 5 million to 6 million page views with a high in January 2014 of 13 million.[15]
In 2012, the former 21st Century Newspapers-owned papers in the Flint area had all ceased publication, although the Clio Messenger had stopped publishing two years prior.
In 2013 AnnArbor.com joined MLive Media Group, which was established in 2012 as the Michigan brand for Advance Publications. At that time, AnnArbor.com's web presence was integrated with the other Michigan properties under the MLive.com URL and the AnnArbor.com newspaper returned to its historical identity as The Ann Arbor News.
In 2019, a similar group of Booth/Advance/MLive-owned community newspapers in the Grand Rapids area, operating under the banner Advance Newspapers, also ceased publishing.[16]
In March 2020, MLive Media Group announced Tim Gruber as the President and Chief Revenue Officer.[17]
