After the success of the lead single Sexy Song taken from her fourth studio album Rated Love, Wyatt uploaded a cover music video of Mary J. Blige's version of "I'm Goin' Down" to her YouTube channel, announcing a series of covers titled "Keke Covers" on January 28, 2016.[3] On February 2, 2016, in the fourth anniversary passing of Whitney Houston Wyatt released her second cover video covering "I Will Always Love You" paying a tribute to the singer.[4] On March 1, 2016, a cover of Beyoncé's "Love On Top" was released to Wyatt's YouTube channel.[5] On March 15, 2016, a cover of "Diamonds" by Rihanna was uploaded.[6]
On April 12, 2016, Wyatt uploaded a cover of Jeremih's "Oui",[7] a remix version featuring both Wyatt and Jeremih's vocals was uploaded on May 16, 2016.[8] Following the death of Prince, Wyatt uploaded a cover of "Diamonds and Pearls" on May 2, 2016 paying homage to the late singer.[9] Wyatt uploaded a cover of Zayn's "Pillowtalk" on May 31, 2016.[10] On June 29, 2016, a cover of "Tennessee Whiskey" by Chris Stapleton originally by David Allan Coe was released to her YouTube account.[11] On July 27, 2016, an acoustic version of Marvin Gaye's "What's Going On" featuring brother Keever West was released.[12] It was announced on January 31, 2017, via Wyatt's social media accounts that a covers album would be released,[13] "My YouTube cover series #kekecovers comes the cover album 'Keke Covers' #COMINGSOON #FEB14 #LOVERSDAY2017".[14][15][16] On February 14, 2017, the album was released through digital markets and streaming services worldwide via iTunes,[1] Amazon,[17] Google Play,[18] Spotify[19] and Tidal.[20] A music video for This Is What You Came For was uploaded to Wyatt's YouTube channel on the day of the album's release.[21]
