He was born in Rochester, New York.[1] He joined the theatre impresario Henry E. Abbey as his business partner in 1876. As a partner in the firm of Abbey, Schoeffel and Grau formed in 1880, he was involved in presenting grand opera during the 'Golden Age of singing' at the New York Metropolitan Opera House ("the old Met") in 1883 and from 1891 to 1903.
Abbey and Schoeffel managed the 10-year-old Josef Hofmann when he toured the US, but he was stopped from playing because of overwork. A letter from Schoeffel from the Tremont Theatre dates from this period.[3] Hofmann's agent in London was Narciso Vert, whose business became the well-known firm of Ibbs and Tillett.[4]
Together they managed the huge Masconomo hotel in Manchester-by-the-Sea, Massachusetts until her death in 1910. He purchased the property outright at public auction in 1911, which changed hands before its complete destruction by fire in 1919.[7]