Jacqueline Bird (néeMacpherson, born 31 July 1962)[1] is a Scottish journalist and broadcaster, best known as a former anchor of the BBC Scotland's national news programme Reporting Scotland until April 2019. Since 2022, she has been serving as the president of the National Trust for Scotland.[2]
Bird was 17 when she started work for DC Thomson in Dundee working on teenage magazines and eventually became the pop editor at Jackie magazine.[5][6][7] Subsequently, she worked as a broadcast journalist on Radio Clyde's news team and then as a food critic for the Glasgow Evening Times.[8] After working as a reporter for The Sun newspaper, Bird joined Television South in Maidstone as a reporter and presenter for the South East edition of regional news programme Coast to Coast.[9]
Bird left TVS to join BBC Scotland, making her debut as a main presenter of Reporting Scotland on Monday 16 October 1989. She has also been a main presenter of key event programming for BBC Scotland, including Hogmanay Live and the Scottish Children in Need opt-outs.
In October 2014, Bird celebrated 25 years of working on Reporting Scotland, as the programme's longest-serving presenter.[11]
On 11 April 2019, BBC Scotland announced Bird had left Reporting Scotland after nearly 30 years as a main presenter to concentrate on other projects. Bird presented her final programme the previous evening, without announcing her departure.[12]