HJ Grievink (born June 14, 1977) is a Dutch graphic designer and editor based in Amsterdam. He works on a range of commissioned and self-initiated projects positioned at the intersection of graphic design and visual culture research. Grievink is best known for designing and co-editing the book Next Nature: Nature Changes Along With Us, and for developing the memory games, Fake for Real and Brand Memory.
Projects
Next Nature
Grievink is editor and resident designer of the networked think- and design tank Next Nature Network.
In 2011 he co-edited the book Next Nature: Nature Changes Along With Us[1] with Koert Van Mensvoort. Scientific American magazine described it as “a beautiful, thoughtful, and thought-provoking collection of images and essays.”[2]
Fake for Real
Grievink has created memory games for Dutch publishing house BIS.[3] In 2007 he designed Fake for Real, a memory game about reality and simulation in our media society.[4] The game uses historical and contemporary images to playfully visualize the classical theme of fake and real. The game is now in its 6th printing.
Brand Memory
In 2011 Grievink designed the game Brand Memory which challenges players' ability to recognize major brands through the association of visual cues alone.[5][6]Brand Memory tests a players' knowledge of commercial branding and confronts the player to recognize icons he knows without even noticing.[7] The memory game was inspired after the regular performances Grievink gives, where he reads aloud descriptions of iconic brands as they are projected on the screen.[8][9]
Wiki Loves Art
Grievink has designed several books that reflect on design and visual culture. He conceptualized and designed Wiki Loves Art, a book which documents Wiki Loves Art/NL,[10] a monthlong competition in the Netherlands and a part of the Wikipedia:Wikipedia Loves Art initiative which allowed visitors and photographers to take pictures of artworks usually off limits across 46 Dutch museums.[11] Following the competition, pictures were uploaded to the Wiki Loves Art/NL Flickr group, and have since been added to the Wikimedia Commons archive. Wiki Loves Art includes a collection of photos from the competition, essays and remixes of photographs by artists and designers, amongst them Metahaven and Amie Dicke.
Starting in 2018 he is currently working with Lisa Mandemaker and Guid Oei of Maxima Medical Centre, to design an artificial womb with the purpose of developing premature childbirths (24–28 months) and increase their survivability.[15]