The gmina covers an area of 227.68 square kilometres (87.9 sq mi), As of 2014 its total population is 14,345 (out of which the population of Łobez amounts to 10,440, and the population of the rural part of the gmina is 3,905).
Polish official population figures 2014. Główny Urząd Statystyczny. Baza Demografia. Stan i struktura ludności, dane na dzień 31.03.2014 [1]Archived 2018-12-26 at the Wayback Machine