Fabrizio Romano (born 21 February 1993) is an Italian sports journalist. He specializes in news about football transfers and is known for using the catchphrase "Here we go!" when reporting on completed deals.
Romano began his career in football journalism in 2009 while still in high school.[5] Romano was discovered by Garth Crooks in 2010, while Crooks was MCing a corporate event at Fiat, where Romano was an employee. After being impressed by his knowledge of the Italian game, Crooks e-mailed BBC Director General Tim Davie, suggesting that Romano be given a guest segment on Crook's popular Team of the Week column.[6] His breakthrough came in 2011 when he received insider information from an Italian agent in Barcelona about then-Barcelona youth player Mauro Icardi.[3] Romano joined Sky Sport Italy in 2012, where he established extensive connections with clubs, agents, and intermediaries throughout Europe.[7][8] He also contributes to The Guardian and CBS Sports and is based in Milan.[9]
Notable work and recognition
Romano is known for his catchphrase "Here we go!", used to signal the confirmation of a transfer deal.[8] According to 90min, he is considered one of the most reliable sources in the field of football transfers.[9] His credibility and substantial social media following have led several football clubs to involve him in player announcement videos.[10] In 2022, Romano was featured in the European Forbes 30 Under 30 list for media and marketing.[11] He also received the Best Football Journalist award at the 2022 Globe Soccer Awards and the Best Digital Journalist award at the 2023 edition.[12][13] His likeness and social media was included in the upcoming EAFC25 video game, along with his signature catchphrase.[14]
Controversy
In February 2024, Tipsbladet reported that certain documentation had been obtained showing Romano's associated company had approached various football clubs, including those in Denmark, offering paid mentions on his social media platforms.[15]