Drown (Bring Me the Horizon song)

"Drown"
Single by Bring Me the Horizon
from the album That's the Spirit
Released21 October 2014 (2014-10-21)
Genre
Length3:41
Label
Songwriter(s)
Producer(s)
  • Jordan Fish
  • Oliver Sykes
Bring Me the Horizon singles chronology
"Can You Feel My Heart"
(2013) 		"Drown"
(2014) 		"Happy Song"
(2015)
Audio sample
Music video
"Drown" on YouTube

"Drown" is a song by British rock band Bring Me the Horizon released on 21 October 2014. Originally released as a stand-alone single, a remixed version features on the band's fifth studio album That's the Spirit and was released as the lead single.[citation needed] The track, musically, marks a shift away from the band's previously established metalcore sound. Rather, it was described by critics as a pop-punk-leaning[2] emo[3] and rock song,[4] being the later showcased as arena rock.[5] It is available to play in the music video game Guitar Hero Live, added on 12 January 2016.

It reached No. 17 in the UK, becoming the band's first top-20 single in their home country.

Promotion and release

The song was announced 13 October 2014 on the band's social media accounts.[6] The song leaked on 21 October 2014 on YouTube by accident because of a mistake by Epitaph Records, the band's United States record label.[7] It later premiered officially on BBC Radio 1 that same day. After it aired on BBC Radio 1, Oliver Sykes was interviewed by Zane Lowe.[8] It had been reported that "Drown" would not appear on any studio album from the band.[9] However, the song was later announced to be track 9 on the 2015 album That's the Spirit,[10] albeit as a remixed version.

"Drown" was set to be released on iTunes on 7 December 2014. However, in early October, Oliver Sykes began teasing lyrics in the form of photos on Twitter. He also posted a message stating if "#DROWN" started trending on Twitter, they would release the song sooner.[11] Drown was released on iTunes 3 November 2014.[12][13] "Drown" was issued as a picture disc in the UK on 7 December. It was nominated for the Kerrang! Award for Best Single.[14]

Later on 8 September 2015, the band performed an acoustic version of "Drown" which was alongside "Happy Song" and "Throne" part of a radio session set at Maida Vale Studios for BBC Radio 1 with Annie Mac.[15] Furthermore, it was accompanied by a small group of violinists. On 25 December 2015, the band released the BBC Radio 1 acoustic performance of "Drown" as a standalone single.[16]

Music video

The music video for the track was released on 21 October 2014 via their Vevo account. It features the band performing the track "rather rigidly", being described as "a far cry from their energetic live shows."[17] During the video Oli Sykes eyes turn green and reptillian, Matt Kean's hand fades away briefly and Matt Nichols turns into a werewolf and attacks Jordan Fish.

As of September 2023, the music video for "Drown" has over 130 million views on YouTube.[18]

Personnel

Credits adapted from Tidal.[19]

Bring Me the Horizon

  • Oliver Sykes – lead vocals, production, composition, programming
  • Lee Malia – guitars, composition
  • Matt Kean – bass, composition
  • Matt Nicholls – drums, composition
  • Jordan Fish – keyboards, synthesizers, programming, percussion, backing vocals, production, composition, engineering

Additional personnel

Charts

Certifications

Certifications for "Drown"
Region Certification Certified units/sales
Australia (ARIA)[34] Platinum 70,000‡
Brazil (Pro-Música Brasil)[35] Gold 30,000‡
United Kingdom (BPI)[36] Gold 400,000‡

‡ Sales+streaming figures based on certification alone.

References

  1. ^ Martins, Jorge (20 November 2023). "10 Essential Bring Me the Horizon Tracks Proving They May Really Be Metal's New Champions". Ultimate Guitar. Archived from the original on 22 November 2023. Retrieved 23 November 2023.
  2. ^ White, Emily (13 November 2014). "Bring Me the Horizon's 'Drown' Debuts Big on Hot Rock Songs". Billboard. Retrieved 16 September 2015.
  3. ^ "Bring Me The Horizon premiere new song". Triple J. Retrieved 23 September 2015.
  4. ^ UG Staff. "That's the Spirit: Album Review". Ultimate Guitar. Retrieved 17 April 2017.
  5. ^ Mack, Emmy (September 2015). "Bring Me The Horizon - That's The Spirit". Music Feeds. Retrieved 16 September 2015.
  6. ^ "Alternative Press discusses Drown's announcement". Alternative Press. 13 October 2014. Retrieved 12 November 2014.
  7. ^ "Bring Me The Horizon releases Drown early". Twitter. Retrieved 12 November 2014.
  8. ^ "Premiered on BBC Radio 1 and interviewed by Zane Lowe".
  9. ^ "Metalhammer Drown Review". Team Rock. 21 October 2014.
  10. ^ Bring Me The Horizon Unveil That’S The Spirit Tracklisting Kerrang!. 23 July 2015. Retrieved 23 July 2015.
  11. ^ Sykes, Oliver. "Oliver Syke's twitter page". Oliver Sykes. Retrieved 12 November 2014.
  12. ^ "Drown by Bring Me the Horizon on Apple Music". iTunes (UK), Apple Music. 3 November 2014.
  13. ^ "Drown by Bring Me the Horizon on Apple Music". iTunes (US), Apple Music. 3 November 2014.
  14. ^ Carter, Emily (11 June 2015). "The Relentless Kerrang! Awards 2015 Winners List". Kerrang!. Retrieved 19 October 2015.
  15. ^ "BBC Radio 1 - Radio 1 Live Music, Bring Me The Horizon". BBC Radio 1. 9 September 2015.
  16. ^ "Drown (Live Atfrom Maida Vale) by Bring Me the Horizon on Apple Music". iTunes (US), Apple Music. 25 December 2015.
  17. ^ Kevin Rutherford (21 October 2014). "Bring Me the Horizon Get Weird in 'Drown' Video: Watch". Radio.com.
  18. ^ Bring Me The Horizon (21 October 2014). "Bring Me The Horizon - Drown". YouTube. Retrieved 2 November 2022.
  19. ^ "Bring Me the Horizon – Drown". Tidal. Retrieved 12 April 2021.
  20. ^ "Bring Me The Horizon – Drown". ARIA Top 50 Singles. Retrieved 13 December 2014.
  21. ^ "Bring Me The Horizon – Drown" (in German). Ö3 Austria Top 40. Retrieved 19 December 2014.
  22. ^ "Bring Me The Horizon – Drown" (in Dutch). Ultratop 50.
  23. ^ "Download list". Suomen virallinen lista. Retrieved 12 April 2023.
  24. ^ "Bring Me The Horizon – Drown" (in German). GfK Entertainment charts. Retrieved 2 March 2020.
  25. ^ "Radio No9 Charts [Month 3/2018]". Radio No9. Retrieved 3 January 2024.
  26. ^ "Archívum – Slágerlisták – MAHASZ" (in Hungarian). Single (track) Top 40 lista. Magyar Hanglemezkiadók Szövetsége. Retrieved 18 December 2014.
  27. ^ "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved 28 July 2020.
  28. ^ "Official Singles Chart Top 100". Official Charts Company. Retrieved 28 July 2020.
  29. ^ "Official Rock & Metal Singles Chart Top 40". Official Charts Company. Retrieved 28 July 2020.
  30. ^ "Bring Me the Horizon Chart History (Bubbling Under Hot 100)". Billboard. Retrieved 4 December 2014.
  31. ^ "Bring Me the Horizon Chart History (Hot Rock & Alternative Songs)". Billboard. Retrieved 4 December 2014.
  32. ^ "Bring Me the Horizon Chart History (Rock Airplay)". Billboard. Retrieved 4 December 2014.
  33. ^ "Hot Rock Songs : Dec 31, 2015 | Billboard Chart Archive". Billboard. Billboard. 2 January 2013. Retrieved 3 January 2016.
  34. ^ "ARIA Charts – Accreditations – 2023 Singles" (PDF). Australian Recording Industry Association. Retrieved 6 March 2023.
  35. ^ "Brazilian single certifications – Bring Me the Horizon – Drown" (in Portuguese). Pro-Música Brasil. Retrieved 5 January 2023.
  36. ^ "British single certifications – Bring Me the Horizon – Drown". British Phonographic Industry. Retrieved 14 July 2023.