Catherine Tait

Catherine Tait
Tait at the CFC's Annual fundraiser, 2018
16th President of the Canadian Broadcasting Corporation
In office
July 3, 2018 – January 3, 2025
Preceded byHubert Lacroix
Succeeded byMarie-Philippe Bouchard
1st Chair of the Global Task Force for Public Media
In office
September 10, 2019 – December 19, 2024
Preceded byPosition established
Succeeded byNorbert Himmler
Personal details
Born1958 (age 66–67)
Athens, Attica, Greece
NationalityCanadian
Alma mater
OccupationBusiness executive

Catherine Tait (born 1958) is a Canadian business executive who formerly served as the 16th president of the Canadian Broadcasting Corporation. She succeeded Hubert Lacroix for the position after being appointed on April 3, 2018, and beginning her five-year mandate on July 3, 2018.[1][2] In June 2023, her mandate was renewed until January 2025.[3] She was succeeded by former TV5 Québec Canada chief executive officer, Marie-Philippe Bouchard.[4]

Tait was a founder and served as the first chair of the Global Task Force for Public Media, an initiative of the Public Media Alliance launched in September 2019.[5] On December 19, 2024, she was succeeded in this role by ZDF Director-General Norbert Himmler.[6][7]

Education

Catherine Tait holds a Bachelor of Arts degree in literature and philosophy from the University of Toronto, a Master of Science degree in public communications from Boston University, and a Diplôme d’Études Approfondies degree in communications theory from the University of Paris II Panthéon-Assas.[8]

Career

Media and culture industry

Prior to joining CBC/Radio-Canada, Catherine Tait had worked in film and television production in Canada and the U.S. for more than three decades.

She served as a manager of Policy and Planning at Telefilm Canada in the 1980s, before going on to become Director and Cultural Attaché with the Canadian Cultural Centre in France from 1989 to 1991.[8]

In Canada, Tait was president and COO of Salter Street Films from 1997 to 2001, producing such shows as the long-running CBC comedy This Hour Has 22 Minutes.[1]

In 2002, she and film producer Liz Manne co-founded New York–based Duopoly Inc., an independent film, television and digital content company.[1] Tait served as president until 2018. She also co-founded digital content provider iThentic in 2006.[8]

President and CEO, CBC/Radio-Canada

Catherine Tait presented her vision for the public broadcaster in May 2019, with the unveiling of the Corporation’s new strategic plan, Your Stories, Taken to Heart.[9] The plan covers five priorities: global reach, digital, kids content, regions and diversity.[10]

In a speech to the Montreal Chamber of Commerce, Tait described how taking Canada to the world was the “spearhead”[11] of CBC/Radio-Canada’s strategic plan, in order to counter the competitive threat of the digital giants. Since being appointed Chair of the Global Task Force for Public Media in September 2019,[5] Tait has signed collaboration agreements (co-development and content sharing) between CBC/Radio-Canada and other public broadcasters around the world, such as the ABC,[12] the BBC,[13] France Télévisions,[14] ZDF[15] and RTBF.[16] In 2023, with ZDF, RTBF and SRG SSR as international partners, CBC/Radio-Canada launched the Public Spaces Incubator (PSI), a digital incubator to develop online tools to facilitate respectful online discourse. ARD and ABC joined PSI in 2024.[17][18]

As part of the public broadcaster’s ongoing digital transformation, in September 2018, Tait announced a new streaming service, CBC Gem, at Content Canada, an industry event in collaboration with the Toronto International Film Festival. The service launched in December 2018.[19] Under her leadership, two new audio apps were developed – CBC Listen[20] and Radio-Canada OHdio[21] – providing a one-stop destination for all the public broadcaster’s audio content (music, podcasts and radio shows). Both apps were launched in fall 2019.

At the international Kidscreen Summit in February 2019, Tait committed to expanding the public broadcaster’s kids content offering, especially on CBC Gem.[22] During her tenure, the Corporation also launched two news services for kids 13 and under: CBC Kids News[23] in 2018 and MAJ[24] (Mon actualité du jour) in 2019.

In an interview with CBC/Radio-Canada reporters in Saskatchewan, Tait said she wanted to move more production to regional centres, particularly for radio and digital.[25] This strategic priority has resulted in CBC stepping up its pop-up bureau approach at locations such as Stanley Mission, Saskatchewan;[26] Winkler and Morden, Manitoba;[27] northeast Calgary; and the Tsuut’ina First Nation in Alberta.[28] CBC has also increased production outside Toronto, with the national radio show Cost of Living[29] and the podcast West of Centre[30] both being produced out of Calgary. The public broadcaster’s French-language network, Radio-Canada, has added new videojournalists in Yellowknife and Iqaluit to cover the North, as well as a more mobile workforce at its Abitibi-Témiscamingue station.[31]

In 2019, Tait was criticized for allegedly likening Netflix's influence to cultural imperialism in India and parts of Africa. She said "There was a time when cultural imperialism was absolutely accepted. Fast forward to what happens after imperialism and the damage that can do to local communities. So all I would say is, let us be mindful of how it is we as Canadians respond to global companies coming into our country."[32] TV critic John Doyle responded: "CBC Television’s weakness is its commitment to ordinary, middling-good TV, and it has become complacent about middling success."[33]

In June 2023, Tait's contract was renewed with a shortened mandate while a successor would be found.[34]

In December 2023, Tait announced a CA$125 million budget shortfall for the 2024-2025 fiscal year,[35] and notified the public that 10% of CBC staff would likely lose their jobs due to cut backs. Tait was eventually summoned to a House of Commons committee to answer questions related to the executives performance pay.[36] In April 2024, after receiving an additional CA$42 million from the federal government, Tait said that significant job cuts were no longer needed.[37] Tait's performance pay is determined by the federal government, following a review by the board of directors.[38] After CBC/Radio-Canada paid out $18.4 million in performance pay to nearly 1,200 employees for the 2023-2024 fiscal year, the federal government would not disclose if Tait had received one, but a spokesman stated Tait had not received any performance pay for two years.[39]

On October 22, 2024, it was announced that Marie-Philippe Bouchard, president and CEO of TV5 Québec Canada, would succeed Tait as president for a five-year term, effective January 3, 2025.[40][41]

References

  1. ^ a b c "Catherine Tait chosen as CBC/Radio-Canada president". CBC News. April 3, 2018. Retrieved April 3, 2018.
  2. ^ Stone, Laura (April 3, 2018). "Catherine Tait to become CBC president, the first woman to hold role". The Globe and Mail. Retrieved April 3, 2018.
  3. ^ Tasker, John Paul (June 1, 2023). "Catherine Tait staying on to lead CBC/Radio Canada — but with a shorter second mandate". CBC News. Retrieved December 6, 2024.
  4. ^ "https://cbc.radio-canada.ca/en/media-centre/marie-philippe-bouchard-appointed-new-president-and-ceo". cbc.radio-canada.ca. Retrieved January 3, 2025. {{cite web}}: External link in |title= (help)
  5. ^ a b "Global Call Out". publicmediaalliance.org. September 10, 2019. Retrieved April 29, 2020.
  6. ^ https://www.publicmediaalliance.org/zdfs-norbert-himmler-becomes-new-chair-of-global-task-force-for-public-media/
  7. ^ Sprenger, Damian (December 19, 2024). "ZDFs Norbert Himmler wird Kopf der GTF". Blickpunkt:Film (in German). Retrieved December 20, 2024.
  8. ^ a b c "Catherine Tait - Senior Executive Team". cbc.radio-canada.ca. Retrieved December 3, 2018.
  9. ^ "Radio-Canada mise sur le rayonnement international". radio-canada.ca (in French). May 3, 2019. Retrieved April 29, 2020.
  10. ^ "Your Stories, Taken to Heart". cbc.radio-canada.ca. Retrieved April 29, 2020.
  11. ^ "Canadian Media & Awards News – CBC/Radio-Canada's Catherine Tait presents vision for cultural sector". Broadcast Dialogue. May 9, 2019. Retrieved April 29, 2020.
  12. ^ "CBC announces new diversity initiative and collab with Australian broadcaster". Toronto CityNews. June 10, 2019. Retrieved April 29, 2020.
  13. ^ White, Peter (July 4, 2019). "BBC & Canada's CBC Strike Major Co-Production Agreement Across Drama, Docs & News". Deadline. Retrieved April 29, 2020.
  14. ^ "Radio-Canada a conclu un partenariat avec France Télévisions". lienmultimedia.com (in French). October 11, 2019. Retrieved April 29, 2020.
  15. ^ "CBC boosts collaboration with Germany's ZDF". Realscreen. February 25, 2020. Retrieved April 29, 2020.
  16. ^ "Des séries d'ici à la conquête de la Belgique". Le Devoir. June 30, 2020.
  17. ^ Sallhoff, Daniel (October 11, 2024). "Alternativen zu Facebook und Co.: Auch die ARD wirkt beim Forschungsprojekt "Public Spaces Incubator". Meedia (in German). Retrieved December 6, 2024.
  18. ^ Whittock, Jesse (May 29, 2024). "Canada's CBC On European Charm Offensive To Rally Support For Social Media Detox Initiative". Deadline. Retrieved December 6, 2024.
  19. ^ "Gem, CBC's rebranded TV app, to stream 'crown jewels of Canadian content'". cbc.ca. September 12, 2018.
  20. ^ Bennett, Brad (October 7, 2019). "CBC has a new podcasts app called CBC Listen". mobilesyrup.com. Retrieved April 29, 2020.
  21. ^ Collard, Nathalie (November 7, 2019). "Radio-Canada lance l'appli Ohdio". La Presse (in French). Retrieved April 29, 2020.
  22. ^ Dickson, Jeremy (February 13, 2019). "CBC ramps up digital kids programming". kidscreen.com. Retrieved April 29, 2020.
  23. ^ Thiessen, Connie (September 17, 2018). "Youth-focused CBC Kids News and CBC News Snapchat Discovery launched". broadcastdialogue.com. Retrieved April 29, 2020.
  24. ^ "MAJ parle d'actualité aux jeunes". artsetculture.ca (in French). October 16, 2019. Retrieved April 29, 2020.[permanent dead link]
  25. ^ "Le diffuseur public met le cap vers une plus grande décentralisation". radio-canada.ca (in French). June 12, 2019. Retrieved April 29, 2020.
  26. ^ "CBC Saskatchewan's pop up bureau heading to Stanley Mission". CBC News. February 10, 2020. Retrieved April 29, 2020.
  27. ^ "CBC Manitoba pop-up bureau sets up shop in Winkler and Morden". CBC News. December 9, 2019. Retrieved April 29, 2020.
  28. ^ Granger, Jacob (January 24, 2020). "How CBC Calgary connects with local communities through mobile journalism 'pop-up bureaus'". journalism.co.uk. Retrieved April 29, 2020.
  29. ^ "Speaking notes for Catherine Tait, President and CEO, at Standing Committee on Canadian Heritage". cbc.radio-canada.ca. May 30, 2019. Retrieved April 29, 2020.
  30. ^ "CBC Calgary launches new political podcast West of Centre hosted by Kathleen Petty". cbc.ca. February 5, 2020. Retrieved April 29, 2020.
  31. ^ Faille-Lefrançois, Julien; Courcy, Roch (October 2, 2019). "Radio-Canada on the ground: rethinking local news in the digital age". cbc.radio-canada.ca. Retrieved April 29, 2020.
  32. ^ "CBC president Catherine Tait compares Netflix to colonialism of the British and French empires". nationalpost.com. January 31, 2019.
  33. ^ "CBC's problem is complacency not imperialism". theglobeandmail.com. February 6, 2019.
  34. ^ Tasker, John Paul (June 1, 2023). "Catherine Tait staying on to lead CBC/Radio Canada — but with a shorter second mandate". CBC News. Retrieved October 22, 2024.
  35. ^ Tunney, Catharine (December 4, 2023). "CBC/Radio-Canada to cut 10 percent of workforce, end some programming as it faces $125M budget shortfall". CBC News. Retrieved May 16, 2024.
  36. ^ "CBC head Catherine Tait summoned to Commons committee over job cuts, executive bonuses". CBC.ca. December 7, 2023. Retrieved December 7, 2023.
  37. ^ "Federal budget boosts funding for CBC/Radio-Canada, executives say significant job cuts no longer needed". CBC News. April 16, 2024. Retrieved May 28, 2024.
  38. ^ Lévesque, Catherine (January 30, 2024). "CBC head Catherine Tait tells MPs it's not her decision if she gets 'a bonus or not' amid planned layoffs". National Post.
  39. ^ Taylor, Stephanie (August 15, 2024). "No decision made on bonus for CBC President Catherine Tait for past two years, says federal government". National Post. Retrieved October 22, 2024.
  40. ^ "Marie-Philippe Bouchard to become the next President and CEO of CBC/Radio-Canada". www.canada.ca. October 22, 2024. Retrieved October 22, 2024.
  41. ^ "Marie-Philippe Bouchard named next president, CEO of CBC/Radio-Canada". The Globe and Mail. October 22, 2024. Retrieved October 22, 2024.
Preceded by President of the
Canadian Broadcasting Corporation

2018–present
Incumbent

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