Each year approximately 100 students are selected to study business related subjects at participating U.S.colleges and universities. The majority of the student's transport and living expenses are met by the British Council while the US host-institution grants the students a fee-waiver or scholarship.
History
The programme was established in 1994 and to date approximately 1,350 students have participated. It has proven to be a once in a lifetime experience for the majority of the students who have graduated from the program.