On 2 December 2008, Ali Moeen was awarded the Best Drama Writer in the Hum TV's HUM Tele Film Festival 2008 for the telefilm Aik Aadh Hafta.[3]
"Yeh Hum Naheen" (Urdu ﻳﻪ ﮨﻢ ﻧﹷﮭﹻﮟ,) – "This Is Not Us!"
The lyrics, penned by Ali Moeen, are succinct but clear: "This story that is being spread in our names is a lie. These stamps of death on our foreheads are the signs of others. The name by which you know us, we are not that. The eyes with which you look at us, we are not that. This is not us, this is not us." Composed by Shuja Haider, the result is a mega hit single. "Yeh Hum Naheen" not only topped MTV Asia and Pakistani charts, but also made its presence felt on the British charts.
"The Dawn Review", Dawn Newspaper, 16 October 2008[4]
Ali Moeen wrote the lyrics for "Yeh Hum Naheen",[5] a peace song sung by Pakistan's leading artists as part of an international campaign against terrorism. The song and message behind it have been covered by international media.[6]
The campaign was the brainchild of Waseem Mahmood, author and media consultant, who took inspiration for the project from his children, who were tired of the way a minority of misguided young people were putting forward a message of radicalisation and terrorism which was at odds with what the majority of Muslims believe. The central message of the song is that of reconciliation, peace and truth, and is intended as the voice of the silent majority of Pakistanis who are saddened and shocked at the high-jacking of Islam by terrorists, and want to stand up and shout "This is Not Us". "Yeh Hum Naheen" was written in Urdu by a Pakistani artist Ali Moeen in words that are simple and meant to reach a wide-ranging audience.[6]
The music was composed by Shuja Haider. "Yeh Hum Naheen" not only topped MTV Asia and Pakistani charts but also made its presence felt on the British charts.[2]
Morven Gold Adventure Team – An adventure magazine show set in BaliIndonesia. It was a Nucleus Entertainment Production
Missing Children Campaign – A Social Project, Nucleus Entertainment Production
Sky of the East– – Script Rendition for International Grand Prix 2000 Broadcasting Competition, France. Achieved Consolation Prize
Aik Aur Pehloo – A program on social issues from ARY Digital
Sangam – A magazine program for ARY Digital
Naiki – Special IDs – 15 Special IDs on the occasion of Ramazan, ARY Digital
Cyber Net Calling Mars – produced by I'ON Entertainment for PTV Network
Buniyad – A concept for rehabilitation of earthquake-stricken areas and people of which 26 episodes have gone on air on ARY Digital
Baray Log – A magazine show on unsung heroes of Pakistan for ARY Digital
Documentaries & Corporate Videos: Memon Community – A Journey Through Time on DHL; – The Story of Services, Bank Alfalah – Shahdin Manzil, 23 March; – Aik Tareekhi Sach, 14 August – Pakistan, 11 September; – the Death Anniversary of Quaid-e-Azam, Aao Ahad Karain – A 23 March Documentary