Graham was born in Worksop, Nottinghamshire. Her parents split up when she was three, and she later grew up between their homes in Worksop and Wakefield. Graham attended Valley Comprehensive School and pursued studies in midwifery, before leaving to pursue modelling.[8] She trained in ballet for 12 years, and was also bullied in school as a child for her red hair.[9]
In 2022, Graham founded the fashion brand XINA NYC. The company donate 5% of their profits to mental health charities, including to Beder UK which Graham is an ambassador for.[23][24][25]