8664 was a grassroots campaign based in Louisville, Kentucky, that aimed "to advocate for the revitalization of Louisville through the removal of Interstate 64 (I-64) along the riverfront and the adoption of a transportation plan that will provide long-term benefits to the region's citizens, neighborhoods, environment and economy".[citation needed]
The movement wanted to alter plans for Louisville's interstates, which are formally referred to as the Ohio River Bridges Project, with three major components:
Build the East End bridge as set forth in the Ohio River Bridges Project
Realign I-64 onto I-265 using the new bridge, with the remaining parts of I-64 redesignated as I-364
Replace the Riverside Expressway from I-65 to 22nd Street with an Olmsted-styled parkway, similar to already existing roads like Eastern Parkway in Louisville.
Over 11,000 supporters signed up on the 8664 website.[citation needed]
History
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The elimination of the I-64 section was proposed in 1999 by the president and CEO of Greater Louisville Inc. Doug Cobb but it gained little attention at the time.[1]
Louisville businessmen Tyler Allen and J.C. Stites co-founded the 8664 campaign in 2005. Allen talked to several government agencies to support the movement, including communities that would not be immediately affected by new bridges.[2] The campaign presented several annual public meetings with presentations from transportation officials and activists.
On October 31, 2007, a committee of the Louisville Metro Council announced it would be holding public hearings on the 8664 plan.[3]
Critics believed the 8664 campaign's proposal would have created red tape through the federal government. Other critics believed the plan was "too little, too late".[2] Louisville mayor Jerry Abramson referred to proponents of the 8664 plan as "young idealists".[4] The 1999 proponent Doug Cobb dismissed the plan as a "paper dream".[1]