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2010 Baylor Bears football
2010 Baylor Bears football
Texas Bowl, L 14–38 vs. Illinois
Conference	Big 12 Conference
	South Division
Record	7–6 (4–4 Big 12)
Head coach	Art Briles (3rd season);
Co-offensive coordinator	Randy Clements (3rd season)
Co-offensive coordinator	Philip Montgomery (3rd season)
Offensive scheme	Veer and shoot
Defensive coordinator	Brian Norwood (3rd season)
Base defense	4–3
Captain	Game captains
Home stadium	Floyd Casey Stadium; (Capacity: 50,000)
	Seasons ← 2009 2011 →

2010 Big 12 Conference football standings
v t e
Team	W		L	W		L
North Division
No. 20 Nebraska xy	6	–	2	10	–	4
No. 18 Missouri x	6	–	2	10	–	3
Kansas State	3	–	5	7	–	6
Iowa State	3	–	5	5	–	7
Colorado	2	–	6	5	–	7
Kansas	1	–	7	3	–	9
South Division
No. 6 Oklahoma xy$	6	–	2	12	–	2
No. 13 Oklahoma State x	6	–	2	11	–	2
No. 19 Texas A&M x	6	–	2	9	–	4
Baylor	4	–	4	7	–	6
Texas Tech	3	–	5	8	–	5
Texas	2	–	6	5	–	7
Championship: Oklahoma 23, Nebraska 20
$ – BCS representative as conference champion x – Division champion/co-champions y – Championship game participant Rankings from AP Poll

The 2010 Baylor Bears football team represented Baylor University in the 2010 NCAA Division I FBS football season. The team was coached by Art Briles and played their home games at Floyd Casey Stadium in Waco, Texas. They are members of the Big 12 Conference in the South Division. They finished the season 7–6, 4–4 in Big 12 play and were invited to the Texas Bowl, their first bowl appearance since 1994, where they were defeated by Illinois 14–38. This season featured BU's first win over the University of Texas since 1997, and the first in Austin since 1991 (12 straight losses, the most recent 11 losses all by at least 21 points).

Schedule

Date	Time	Opponent	Rank	Site	TV	Result	Attendance
September 4	6:00 p.m.	Sam Houston State*		Floyd Casey Stadium Waco, TX		W 34–3	42,821^[1]
September 11	6:00 p.m.	Buffalo*		Floyd Casey Stadium Waco, TX	FCS	W 34–6	40,853^[2]
September 18	3:30 p.m.	at No. 4 TCU*		Amon G. Carter Stadium Fort Worth, TX	Versus	L 10–45	47,493^[3]
September 25	7:00 p.m.	at Rice*		Rice Stadium Houston, TX	CBSCS	W 30–13	23,395^[4]
October 2	11:00 a.m.	Kansas		Floyd Casey Stadium Waco, TX	FSN	W 55–7	35,405^[5]
October 9	11:00 a.m.	vs. Texas Tech		Cotton Bowl Dallas, TX (Texas Farm Bureau Insurance Shootout)	FSN	L 38–45	48,213^[6]
October 16	6:00 p.m.	at Colorado		Folsom Field Boulder, CO	FCS	W 31–25	48,953^[7]
October 23	2:30 p.m.	Kansas State		Floyd Casey Stadium Waco, TX		W 47–42	40,057^[8]
October 30	6:00 p.m.	at Texas	No. 25	Darrell K Royal–Texas Memorial Stadium Austin, TX	FSN	W 30–22	100,452^[9]
November 6	11:30 a.m.	at No. 19 Oklahoma State	No. 22	Boone Pickens Stadium Stillwater, OK	FSN	L 28–55	50,741^[10]
November 13	6:00 p.m.	No. 23 Texas A&M		Floyd Casey Stadium Waco, TX	FSN	L 30–42	45,089^[11]
November 20	7:00 p.m.	No. 16 Oklahoma		Floyd Casey Stadium Waco, TX	ESPN2	L 24–53	36,034^[12]
December 29	5:00 p.m.	vs. Illinois*		Reliant Stadium Houston, TX (Texas Bowl)	ESPN	L 14–38	68,211^[13]
*Non-conference game Homecoming Rankings from AP Poll released prior to the game All times are in Central time

Rankings

Ranking movements
**Legend:** ██ Increase in ranking ██ Decrease in ranking
— = Not ranked RV = Received votes
	Week
Poll	Pre	1	2	3	4	5	6	7	8	9	10	11	12	13	14	Final
AP	—	—	RV	—	—	RV	—	RV	25	22	RV	—	—	—	—	—
Coaches Poll	—	—	—	—	—	RV	—	RV	24	22	RV	RV	—	—	—	—
Harris	Not released						RV	RV	25	22	RV	RV	—	—	—	Not released
BCS	Not released							—	25	21	—	—	—	—	—	Not released